Demo

Initial Ballot

Full Question: If the 2026 election for Governor were held today, who would you vote for?

Topline

Johnson, R
38%
Anderson, D
42%
Undecided
20%

Crosstabs

JohnsonAndersonUndecided
Conserv.58%22%20%
Moderate27%48%25%
Liberal12%72%16%
Female33%46%21%
Male44%37%19%
Republican68%12%20%
Democrat8%76%16%
Ind/Other31%38%31%
18-3428%49%23%
35-4435%42%23%
45-5441%40%19%
55-6443%39%18%
65+42%41%17%
HS42%36%22%
Some Coll.39%40%21%
College36%45%19%
Grad+33%49%18%
White42%38%20%
Black18%62%20%
Other30%46%24%
Fredericks.40%39%21%
Richmond36%44%20%
Loudoun32%48%20%
Prince Will.34%45%21%
Statewide41%40%19%
JohnsonAndersonUndecided
LowerHigher

Tax Cuts

Full Question: Johnny Johnson voted to cut income taxes by 15%, saving the average family over $2,000 a year. Does knowing this make you more or less likely to vote for Johnny Johnson?

Topline

More Likely
63%
Less Likely
6%
No Diff
32%

Crosstabs

More LikelyLess LikelyNo Diff
Conserv.69%5%26%
Moderate61%6%33%
Liberal56%5%39%
Female64%6%30%
Male61%6%33%
Republican73%7%21%
Democrat59%6%36%
Ind/Other54%5%41%
18-3465%3%32%
35-4458%2%39%
45-5459%4%37%
55-6458%8%34%
65+69%8%23%
HS72%6%23%
Some Coll.66%4%30%
College58%5%36%
Grad+54%7%39%
Fredericks.61%5%34%
Richmond63%8%29%
Loudoun55%10%35%
Prince Will.50%9%41%
Statewide63%5%31%
White63%5%31%
Black69%4%27%
Other56%8%36%
More LikelyLess LikelyNo Diff
LowerHigher

Border Security

Full Question: Johnny Johnson authored legislation to hire 500 additional border patrol agents and fund new border technology. Does knowing this make you more or less likely to vote for Johnny Johnson?

Topline

More Likely
59%
Less Likely
7%
No Diff
34%

Crosstabs

More LikelyLess LikelyNo Diff
Conserv.60%9%31%
Moderate57%6%37%
Liberal62%4%34%
Female60%7%33%
Male57%7%36%
Republican62%10%28%
Democrat61%5%34%
Ind/Other51%5%44%
18-3469%2%29%
35-4458%4%38%
45-5455%6%38%
55-6453%9%38%
65+58%11%31%
HS65%7%29%
Some Coll.63%6%32%
College54%7%39%
Grad+53%9%39%
Fredericks.56%6%38%
Richmond63%5%32%
Loudoun53%11%36%
Prince Will.48%12%40%
Statewide59%7%34%
White59%6%34%
Black66%7%27%
Other49%11%40%
More LikelyLess LikelyNo Diff
LowerHigher

No Tax on Tips

Full Question: Johnny Johnson introduced a bill to eliminate federal taxes on tips for service workers. Does knowing this make you more or less likely to vote for Johnny Johnson?

Topline

More Likely
53%
Less Likely
8%
No Diff
39%

Crosstabs

More LikelyLess LikelyNo Diff
Conserv.59%9%32%
Moderate51%8%41%
Liberal48%3%48%
Female53%9%38%
Male54%7%40%
Republican63%9%28%
Democrat49%6%46%
Ind/Other46%8%46%
18-3460%2%37%
35-4445%3%52%
45-5456%8%35%
55-6452%9%40%
65+53%12%35%
HS56%10%34%
Some Coll.58%4%39%
College51%7%41%
Grad+49%8%44%
Fredericks.57%7%35%
Richmond50%8%42%
Loudoun40%11%49%
Prince Will.40%7%53%
Statewide54%7%38%
White54%7%39%
Black53%9%37%
Other48%11%41%
More LikelyLess LikelyNo Diff
LowerHigher

Bipartisan Record

Full Question: Johnny Johnson has worked across the aisle to pass 12 bipartisan bills, more than any other member of his freshman class. Does knowing this make you more or less likely to vote for Johnny Johnson?

Topline

More Likely
16%
Less Likely
43%
No Diff
40%

Crosstabs

More LikelyLess LikelyNo Diff
Conserv.23%39%38%
Moderate15%46%39%
Liberal5%50%46%
Female18%45%37%
Male15%42%43%
Republican26%39%36%
Democrat7%53%41%
Ind/Other16%39%45%
18-3410%52%38%
35-4414%39%47%
45-5414%46%39%
55-6419%37%43%
65+21%43%36%
HS19%46%35%
Some Coll.18%44%38%
College14%42%44%
Grad+14%42%44%
Fredericks.18%46%36%
Richmond15%44%41%
Loudoun16%32%52%
Prince Will.13%42%45%
Statewide17%44%39%
White16%44%41%
Black13%55%32%
Other23%34%43%
More LikelyLess LikelyNo Diff
LowerHigher

China Trade

Full Question: Johnny Johnson voted to maintain trade relations with China to protect American farmers and manufacturers who depend on exports. Does knowing this make you more or less likely to vote for Johnny Johnson?

Topline

More Likely
10%
Less Likely
45%
No Diff
45%

Crosstabs

More LikelyLess LikelyNo Diff
Conserv.11%48%41%
Moderate8%46%46%
Liberal10%37%53%
Female11%47%43%
Male10%42%48%
Republican10%52%38%
Democrat10%44%46%
Ind/Other11%35%54%
18-349%50%41%
35-449%38%53%
45-549%42%50%
55-6411%38%50%
65+11%51%38%
HS6%57%37%
Some Coll.12%50%39%
College11%38%51%
Grad+14%31%56%
Fredericks.9%35%57%
Richmond8%51%42%
Loudoun14%32%54%
Prince Will.10%32%57%
Statewide10%45%45%
White10%44%46%
Black8%52%40%
Other13%39%48%
More LikelyLess LikelyNo Diff
LowerHigher

Informed Ballot

Full Question: Having heard more information, if the 2026 election for Governor were held today, who would you vote for?

Topline

Johnson, R
47%
+9
Anderson, D
36%
-6
Undecided
17%
-3

Crosstabs

JohnsonAndersonUndecided
Conserv.67%17%16%
Moderate35%43%22%
Liberal16%68%16%
Female42%40%18%
Male53%31%16%
Republican78%8%14%
Democrat12%74%14%
Ind/Other42%30%28%
18-3436%44%20%
35-4444%36%20%
45-5450%34%16%
55-6452%33%15%
65+51%36%13%
HS52%30%18%
Some Coll.48%34%18%
College44%39%17%
Grad+41%44%15%
White51%32%17%
Black24%58%18%
Other38%40%22%
Fredericks.49%33%18%
Richmond44%39%17%
Loudoun40%42%18%
Prince Will.42%40%18%
Statewide50%34%16%
JohnsonAndersonUndecided
LowerHigher

Messaging Impact

Net Impact Summary

Message More Likely Less Likely Net
Tax Cuts63%6%+57%
Border Security59%7%+52%
No Tax on Tips53%8%+45%
Bipartisan Record16%43%-27%
China Trade10%45%-35%

Opinion Shift After Messaging

+9 net Johnson movement after messaging